THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

See previous winners and honorees here.</a>"> Brand Awareness Campaign See previous winners and honorees here.</a>"> Campaign by Diverse-Owned Businesses See previous winners and honorees here.</a>"> Global Campaign See previous winners and honorees here.</a>"> Integrated Campaign See previous winners and honorees here.</a>"> Launch Campaign See previous winners and honorees here.</a>"> Local Campaign See previous winners and honorees here.</a>"> Multi-Platform Campaign See previous winners and honorees here.</a>"> Rebrand Campaign Regional Campaign See previous winners and honorees here.</a>"> Social Good Campaign

Content and Media

See previous winners and honorees here.</a>"> Blog & Micro-blog See previous winners and honorees here.</a>"> Brand Voice See previous winners and honorees here.</a>"> Branded Content See previous winners and honorees here.</a>"> Branded Series See previous winners and honorees here.</a>"> Contest or Promotion See previous winners and honorees here.</a>"> Copywriting See previous winners and honorees here.</a>"> Email & Newsletter See previous winners and honorees here.</a>"> Filter/Lens See previous winners and honorees here.</a>"> Meme, GIF, & Emojis See previous winners and honorees here.</a>"> Micro-Site See previous winners and honorees here.</a>"> Single Post or Activation Use of Viral Content See previous winners and honorees here.</a>"> User-Generated Content

Design

See previous winners and honorees here.</a>"> Animation See previous winners and honorees here.</a>"> Art Direction See previous winners and honorees here.</a>"> Audio & Music See previous winners and honorees here.</a>"> Brand Identity See previous winners and honorees here.</a>"> Brand Redesign See previous winners and honorees here.</a>"> Generative AI See previous winners and honorees here.</a>"> Graphic Art See previous winners and honorees here.</a>"> Images See previous winners and honorees here.</a>"> Website/App

Industry

See previous winners and honorees here.</a>"> Auto See previous winners and honorees here.</a>"> Beauty See previous winners and honorees here.</a>"> Business to Business See previous winners and honorees here.</a>"> Consumer Brand See previous winners and honorees here.</a>"> Education See previous winners and honorees here.</a>"> Entertainment See previous winners and honorees here.</a>"> Financial Services See previous winners and honorees here.</a>"> Fitness, Health, & Wellness
<br>See previous winners and honorees here.</a>"> Food & Beverage See previous winners and honorees here.</a>"> Gaming See previous winners and honorees here.</a>"> Government & Politics See previous winners and honorees here.</a>"> Hospitality See previous winners and honorees here.</a>"> Insurance See previous winners and honorees here.</a>"> Live Events See previous winners and honorees here.</a>"> News & Media See previous winners and honorees here.</a>"> Non-Profit See previous winners and honorees here.</a>"> Pets & Animals See previous winners and honorees here.</a>"> Pharma & Healthcare See previous winners and honorees here.</a>"> Real Estate See previous winners and honorees here.</a>"> Restaurants See previous winners and honorees here.</a>"> Retail & E-Commerce See previous winners and honorees here.</a>"> Social Activism See previous winners and honorees here.</a>"> Sports See previous winners and honorees here.</a>"> Technology See previous winners and honorees here.</a>"> Television See previous winners and honorees here.</a>"> Travel & Tourism See previous winners and honorees here.</a>"> Wine, Beer & Spirits

Influencer & Celebrity Partnership

See previous winners and honorees here.</a>"> Instagram Partnership See previous winners and honorees here.</a>"> Multi-Platform Partnership See previous winners and honorees here.</a>"> Other Platform Partnership See previous winners and honorees here.</a>"> TikTok Partnership See previous winners and honorees here.</a>"> X Partnership See previous winners and honorees here.</a>"> YouTube Partnership

Overall Presence

See previous winners and honorees here.</a>"> Facebook Presence See previous winners and honorees here.</a>"> Instagram Presence See previous winners and honorees here.</a>"> LinkedIn Presence See previous winners and honorees here.</a>"> Multi-Platform Presence See previous winners and honorees here.</a>"> Other Platform Presence See previous winners and honorees here.</a>"> TikTok Presence See previous winners and honorees here.</a>"> X Presence See previous winners and honorees here.</a>"> YouTube Presence

Platforms & Technology

See previous winners and honorees here.</a>"> Artificial Intelligence See previous winners and honorees here.</a>"> Extended Reality See previous winners and honorees here.</a>"> Facebook See previous winners and honorees here.</a>"> Immersive See previous winners and honorees here.</a>"> Instagram See previous winners and honorees here.</a>"> Interactive Content See previous winners and honorees here.</a>"> LinkedIn See previous winners and honorees here.</a>"> Other Platform See previous year winners and honorees here.</a>"> TikTok See previous winners and honorees here.</a>"> X (formerly Twitter) See previous winners and honorees here.</a>"> YouTube

Podcast

See previous winners and honorees here.</a>"> Art & Culture Podcast See previous winners and honorees here.</a>"> Branded Podcast Business Podcast NEW! See previous winners and honorees here.</a>"> Health & Wellness Podcast See previous winners and honorees here.</a>"> Lifestyle & Entertainment Podcast See previous winners and honorees here.</a>"> News & Politics Podcast See previous winners and honorees here.</a>"> Other Podcast Genres See previous winners and honorees here.</a> "> Podcast Mini Series See previous winners and honorees here.</a>"> Sports Podcast Technology and Education Podcast See previous winners and honorees here.</a>"> True Crime & Documentary Podcast

Strategy & Engagement

See previous winners and honorees here.</a>"> Brand Partnership See previous winners and honorees here.</a>"> Call to Action See previous winners and honorees here.</a>"> Community Management See previous winners and honorees here.</a>"> Creative Use of Technology See previous winners and honorees here.</a>"> CTV/OTT See previous winners and honorees for Insights and Trends here.</a> <a href=https://shortyawards.com/category/16th/"https://shortyawards.com/category/16th/data-visualization">See previous winners and honorees for Data Visualization here.</a>"> Data & Insights See previous winners and honorees here.</a>"> Earned Media See previous winners and honorees here.</a>"> Event & Experiential See previous winners and honorees here.</a>""> Gamification See previous winners and honorees here.</a>"> Humor See previous winners and honorees here.</a>"> Innovative Media Buying Strategy See previous winners and honorees here.</a>""> Integration with Traditional Media See previous winners and honorees here.</a>"> Internal Communications See previous winners and honorees here.</a>"> LGBTQ Community Engagement See previous winners and honorees here.</a>"> Micro-Influencer Strategy See previous winners and honorees here.</a>"> Multicultural Community Engagement See previous winners and honorees here.</a>"> Music & Dance See previous winners and honorees here.</a>"> On a Shoestring See previous winners and honorees here.</a>"> Organic Promotion See previous winners and honorees here.</a>"> Paid & Amplification See previous winner and honorees here.</a>"> Physical and Digital Convergence See previous winner and honorees here.</a>"> Public Service Announcement See previous winners and honorees here.</a>"> Real Time Response See previous winners and honorees here.</a>"> SEO & SEM See previous winners and honorees here.</a>"> Social Commerce See previous winners and honorees here.</a>"> Storytelling

Video

See previous winners and honorees here.</a>"> Comedy Video See previous winners and honorees here.</a>"> Documentary Feature Film NEW! See previous winners and honorees here.</a>"> Featurette or Behind The Scenes Video See previous winners and honorees here.</a>"> Instructional Video See previous winners and honorees here.</a>"> Live Video See previous winners and honorees here.</a>"> Long Form Video See previous winners and honorees here.</a>"> Medium-Length Video See previous winners and honorees here.</a>"> Music Video See previous winners and honorees here.</a>"> Product Feature Video See previous winners and honorees here.</a>"> Short Form Video See previous winners and honorees here.</a>"> Unboxing Video See previous winners and honorees here.</a>"> Vertical Video See previous winners and honorees here.</a>"> Video Ad See previous winners and honorees here.</a>"> Video Series

From the 16th Annual Shorty Awards Storytelling

Branded storytelling is the use of authentic & meaningful content that connects with your audience and compels them to share it. This award honors the most creative and effective use of branded storytelling on social or digital.

See previous winners and honorees here.

Winner

Storytelling
winner
Fruit of the Loom Brings the Beloved Fruit People to TikTok
Fruit of the Loom is an iconic brand dating back to 1851 that constantly refreshes and repositions …

Finalists

Storytelling
finalist
gold honor
The Undeniable Truth
In a rapidly-changing world fraught with group-targeted hate, Holocaust survivors speak with author…
Storytelling
finalist
silver honor
Quest for Craft
Awareness remains a top priority for the brand in the crowded US whisk(e)y category.   The ob…
Storytelling
finalist
bronze honor
"Governor Barbie"
The "Governor Barbie" campaign, launched by Governor Gretchen Whitmer, was more than just an innova…
Storytelling
finalist
"The Road to Beautiful” with Rolling Stone and Marriott Bonvoy
In 2023, Marriott Bonvoy sought to increase their portfolio brand perception by creating engaging c…
Storytelling
finalist
audience honor
# BeAWelcomer | Stories of Welcome
More people around the world have been forcibly displaced from their homelands than at any other po…
Storytelling
finalist
Celebrate 50 Years of Hip-Hop with YouTube | 50 Deep
2023 marked the 50th Anniversary of Hip Hop and we wanted to celebrate that in a way that only YouT…
Storytelling
finalist
Etsy Seller Storytelling
Celebrate Etsy’s seller community by highlighting their unique personal stories and backgrounds …
Storytelling
finalist
Hidden Healers
Hidden Healers is a first-of-its-kind campaign that meets our audiences on their most used social p…
Storytelling
finalist
Proud of Us Series
Illuminate the stories and voices of the LGBTQ+ community during Pride Month, transcending the typi…
Storytelling
finalist
Searching for Sasha: Ukrainian Grantees on the Frontline
The Rockefeller Foundation storytelling keenly highlights the human impact of our grantees' efforts…
Storytelling
finalist
United Voices by AFAR: Discover Puerto Rico
Create a rich storytelling experience that elevates and amplifies Puerto Rican content creators and…
Storytelling
finalist
Universal Stories
Universal Destinations & Experiences set out to exemplify what it truly feels like to vacation at o…

Nominees

Storytelling
Axle Agency & Farm Bureau Insurance of Tennessee Use Strategic Storytelling to Engage Consumers
Farm Bureau Insurance of Tennessee was looking to attract new and win back former customers with a …
Storytelling
BMW XM Launch
In 2023, BMW introduced the first-ever XM, a vehicle like no other. Through a combination of intoxi…
Storytelling
Club Shay Shay
Club Shay Shay is the podcast founded by icon, Shannon Sharpe, and produced by The Volume. Regarded…
Storytelling
Downhill Dreams
The objective of this film was to inspire the local community where Yamaha Motor Manufacturing Corp…
Storytelling
Dr Info | Arabic Net
Dr Info " Is a series dedicated to debunk health myths, investigating their sources, correcting the…
Storytelling
Florida Couple Runs a Retirement Home for Cats
AARP’s Real People, Real Stories series celebrates ordinary individuals from diverse backgrounds wh…
Storytelling
H-E-B Our Texas Our Future Documentary Series
As Texans’ favorite grocery retailer, H-E-B has served the Lone Star State since 1905: We’re proud …
Storytelling
I am Ritz-Carlton
When the time came to create a new content franchise for social media, The Ritz-Carlton put its foc…
Storytelling
International Women's Day
Create an Instagram post for Photoshop Express, a mobile editing app for Gen Z content creators, th…
Storytelling
JW Garden Singapore x Lily Kwong
In 2022, JW Marriott began a partnership with landscape designer Lily Kwong to hone the concept of …
Storytelling
Lenovo X Intel - Powering Smarter IT Infrastructure Solutions
Lenovo and Intel have innovated for decades, coming together to build smarter IT infrastructure sol…
Storytelling
Lenovo presents Tech@Heart
"Tech@Heart" is a captivating storytelling series that unveils the transformative impact of Lenovo'…
Storytelling
MGM+ 2024 Organic Social Strategy
New year. New brand identity. That’s what GLOW was tasked with as EPIX became MGM+ in January of 20…
Storytelling
No Time to Wait with Kareem Abdul-Jabbar
Atrial Fibrillation (AFib) is the most common type of irregular heartbeat and increases the risk of…
Storytelling
Ruben Toledo's Love Letter to His Wife Isabel | On Creativity
The objective of this particular episode is to honor the enduring legacy of the partnership between…
Storytelling
Sun Life U.S. Employee Volunteer and Charitable Giving Campaign
In today’s world, it’s important to shine a light on positive impact. Sun Life U.S. is committed to…
Storytelling
The Future of Work is Neurodiverse
In an age where brand storytelling transcends mere advertising, Microsoft Unlocked has embarked on …
Storytelling
The Luxury Collection – A Letter From Clara Diez
Today’s luxury travelers want more than just beautiful images and destinations. They want meaningfu…
Storytelling
The Luxury Collection – Content Strategy
The Luxury Collection is an experiential brand with hotels and destinations rich in transformative …
Storytelling
Troy Andersen: Montana Roots
Atlanta Falcons 2022 second-round pick Troy Andersen may be a new-age linebacker but he has an old-…
Storytelling
Your Fans Are with You
Soccer legend Mia Hamm has been a passionate advocate for the bone marrow transplant (BMT) communit…
Storytelling
“Hidden Figures” of Polio History
For over 35 years, polio eradication has been a primary initiative of Rotary International. In that…