THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Industry

See previous winners and honorees here.</a>"> Auto See previous winners and honorees here.</a>"> Beauty See previous winners and honorees here.</a>"> Business to Business See previous winners and honorees here.</a>"> Consumer Brand See previous winners and honorees here.</a>"> Education See previous winners and honorees here.</a>"> Entertainment See previous winners and honorees here.</a>"> Financial Services See previous winners and honorees here.</a>"> Fitness, Health, & Wellness
<br>See previous winners and honorees here.</a>"> Food & Beverage
See previous winners and honorees here.</a>"> Gaming See previous winners and honorees here.</a>"> Government & Politics See previous winners and honorees here.</a>"> Hospitality See previous winners and honorees here.</a>"> Insurance See previous winners and honorees here.</a>"> Live Events See previous winners and honorees here.</a>"> News & Media See previous winners and honorees here.</a>"> Non-Profit See previous winners and honorees here.</a>"> Pets & Animals See previous winners and honorees here.</a>"> Pharma & Healthcare See previous winners and honorees here.</a>"> Real Estate See previous winners and honorees here.</a>"> Restaurants See previous winners and honorees here.</a>"> Retail & E-Commerce See previous winners and honorees here.</a>"> Social Activism See previous winners and honorees here.</a>"> Sports See previous winners and honorees here.</a>"> Technology See previous winners and honorees here.</a>"> Television See previous winners and honorees here.</a>"> Travel & Tourism See previous winners and honorees here.</a>"> Wine, Beer & Spirits

Strategy & Engagement

See previous winners and honorees here.</a>"> Brand Partnership See previous winners and honorees here.</a>"> Call to Action See previous winners and honorees here.</a>"> Community Management See previous winners and honorees here.</a>"> Creative Use of Technology See previous winners and honorees here.</a>"> CTV/OTT See previous winners and honorees for Insights and Trends here.</a> <a href=https://shortyawards.com/category/16th/"https://shortyawards.com/category/16th/data-visualization">See previous winners and honorees for Data Visualization here.</a>"> Data & Insights See previous winners and honorees here.</a>"> Earned Media See previous winners and honorees here.</a>"> Event & Experiential See previous winners and honorees here.</a>""> Gamification See previous winners and honorees here.</a>"> Humor See previous winners and honorees here.</a>"> Innovative Media Buying Strategy See previous winners and honorees here.</a>""> Integration with Traditional Media See previous winners and honorees here.</a>"> Internal Communications See previous winners and honorees here.</a>"> LGBTQ Community Engagement See previous winners and honorees here.</a>"> Micro-Influencer Strategy See previous winners and honorees here.</a>"> Multicultural Community Engagement See previous winners and honorees here.</a>"> Music & Dance See previous winners and honorees here.</a>"> On a Shoestring See previous winners and honorees here.</a>"> Organic Promotion See previous winners and honorees here.</a>"> Paid & Amplification See previous winner and honorees here.</a>"> Physical and Digital Convergence See previous winner and honorees here.</a>"> Public Service Announcement See previous winners and honorees here.</a>"> Real Time Response See previous winners and honorees here.</a>"> SEO & SEM See previous winners and honorees here.</a>"> Social Commerce See previous winners and honorees here.</a>"> Storytelling

From the 16th Annual Shorty Awards TikTok Partnership

This award honors the effective and creative integration of an influencer, celebrity or ambassador into a social media or digital marketing campaign optimized for TikTok.

See previous winners and honorees here.

Nominees

Beef Baby
Oscar Mayer had just launched their campaign for their new 100% all beef, beef franks. But we neede…
Cooking Up Something Special with Hyundai
Humanize Hyundai and engage consumers through a series of chaptered videos with Tom "Chef Reactions…
Create Your Sunshine
Lilly Pulitzer, the iconic American heritage brand, turned to PMG to help refresh the brand for a n…
Dotdash Meredith x Starbucks “Pumpkin Like It’s 2003”
Starbucks and SPARK (Starbucks’ media agency) wanted to drive buzz and awareness around the 20th bi…
Duet with Chevy
To increase awareness of our EV trucks while remaining authentic to our base, we had to not only me…
ESPN x NBA Finals
As the television landscape continues to evolve, overall linear TV consumption has experienced stee…
Google Chrome Speed Challenge
When it comes to driving preference for Chrome among a sea of browser options, speed matters most. …
Head of Tomato Technology
Given its iconicity, one would think that people simply trust Heinz. Yet, when conducting social li…
How Internet Trendsetters Broke Through for Nexxus’ Unbreakable Care
When it came time to launch their new Unbreakable Care line, Nexxus knew that to stand out in crowd…
Knorr x Cardi B Taste Combos
Knorr, maker of delicious bouillons, rice and pasta sides and more, has been a staple in American k…
The Curology Emergency Spot Patch Hotline
Curology is a dermatologist-founded and led skincare provider that's helped millions of people work…
TikTok Communities Connect IRL at Sheraton
The IDEA:  Sheraton is providing people (travelers and locals) with another reason to come on prope…
TikTokers Roam Around the World with Marriott Bonvoy
“Where can we take you?” This was the question that drove Marriott Bonvoy’s 2023 portfolio marketin…
Willie Singalong
Memorable March Madness moments happen on and off the court. So we went straight to the fans on soc…
Windows x Zugay
While Microsoft’s Windows was a consumer software pioneer in the 90's and early 2000's, many of tod…
Your Dad Is Going Electric
Though EVs have been around for a while, some people are still hung up by the most basic concerns: …
Yummy K's
Knorr has been a staple in Canadian’s homes for decades. But as eating and cooking habits have chan…
adidas Originals
As a part of adidas’ new global brand platform: “We Gave the World an Original. You Gave Us a Thous…