Adina Smith is an SVP, Director Marketing Strategy. She's an entrepreneurial leader, an integrated marketing generalist and skilled within a start-up environment through Fortune 50 company dynamics. With her decades of well-rounded experience in Marketing, Brand and Creative Services and PR/Comms, Adina is known to predict and solve problems while simplifying complex matters. She has the breadth and depth of brand building and organizational optimization that makes companies more efficient and operationally unified. Previously, Adina was part of the launch team at REVOLT and served as a senior vice president of integrated marketing, brand & PR with REVOLT Media & TV, a Millennial/GenZ-based music platform for the culture. Before joining REVOLT, Smith spent over 15 years at top-tier agencies including Dentsu/360i, VMLY&R, Deutsch, Inc. and Ogilvy, where she served as a Partner. Her branding and marketing strategy experience spans a diverse array of categories: financial services, media/entertainment, music, luxury, beauty, fashion, consumer products, B2B/B2C, hospitality, retail, spirits/wine, QSR, hotel, automotive, technology, telecom, governmental, publishing, energy categories and more. During her career, Smith has also worked in marketing within financial services at Fortune 50 organizations like TIAA, JPMorgan Chase, Kroll and on Goldman Sachs at VMLY&R and Bank of America at Deutsch. A Midwesterner turned Manhattanite; Smith is a graduate of Loyola University of Chicago and has lived worldwide.