Drew Forrest is an award-winning Director of Connections Strategy at nice&frank, Ad Age’s A-List Newcomer Agency of the Year 2024. He specializes in connecting ideas to people across owned, earned and paid media – any way an idea travels in today’s media landscape. Currently, he’s mid-rollout for Häagen-Dazs’ upcoming 2025 Super Bowl campaign with the first teaser linked here. Drew was nice&frank’s first hire. He was initially the Director of Culture & Strategy, helping establish the internal culture of the agency, while also working on client work. His early work establishing the agency resulted in the agency being awarded Ad Age A-List’s Newcomer Agency of the Year in 2024. Previously, he was the Connection Strategy Director at Goodby Silverstein & Partners (GS&P) in San Francisco, CA. Drew worked across brands like Doritos, Cheetos, Lunchables, Capri Sun, UCSF and Courageous Conversations, including seven Super Bowl campaigns (six in the top 10 of USA Today Ad Meter) amongst other brand campaigns, actions and experiences. Drew was a finalist for Ad Age A-List’s Social Lead of the Year and has been awarded a Cannes Grand Prix for Creative Strategy on Cheetos, Gold at Cannes for Lunchables, a Gold Effie for “Media” on Lunchables and Best in Show at the MediaPost Creative Media Awards for Doritos. His connections work is listed as the key evidence that propelled GS&P to Fast Company’s #1 Most Innovative Advertising Agency in the World and his creative media-led campaign was listed as Fast Company’s “Most Creative Marketing Campaigns of 2023.” His work has been honored at major awards shows like: Shorty's, Webbys, One Show, Clios, Design & Art Direction (D&AD), ANDYs, and more listed on his website.